How to Choose the Right Brand Name

December 21st, 2009 | Marketing Tip of the Day | 0 Comments

It doesn’t matter what your product or service is. Choosing the right brand name is just as important as the goods or services you plan to offer. If the process of choosing a brand name seems daunting, here are three easy steps to get it done:
1. Get prepared. Gather your word references [...]

Make Your Brand Name Stand Out From the Crowd

November 6th, 2009 | Marketing Tip of the Day | 0 Comments

Choosing a brand name is not something that can be left to chance or circumstance. Although the first idea that you come up with for your brand name may already be taken, that doesn’t mean you can’t develop a brand name that stands out from the crowd and gets the attention your product or service [...]

Twitter or Not to Twitter

January 22nd, 2009 | Marketing Tip of the Day | 4 Comments

Let’s be honest here, 99.99% of the information on Twitter has absolutely no importance whatsoever. If you are a brand manager or have found some way to make money from Twitter then congrats to you – keep doing what you are doing. But if you like the other 98% of Twitter users, you are just [...]

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