All posts tagged Marketing

Following these six democratic principles - on the part of both consumers and marketers - will lead to better marketing.

Exchange

Despite the economy, the failing stock market, massive losses to 401k's and retirement accounts, there are still some people brave enough to see a layoff as an opportunity

Obviously clients expect great service from hired consultants, but what is the best way to provide this? You can add tremendous value to client relationships by making them

A few days ago I published a daily marketing tip that discussed the power of herding. I now want to take a more in-depth look at

When you develop a marketing campaign, a careful consideration of the available marketing outlets must be part of your plan. Every media outlet comes with its own individual

If you are a B2B or consumer marketer and use email marketing mailings you need to be aware of the effects of delivery times on your response and