Rumor can be a major issue online when it comes in competition with the truth. Most webmasters are not out purposely posting maliciously lies and disinformation, but sometimes they can be wrong. When a website has published inaccurate information about you or your company, it is best to calmly and directly present them with accurate… Read the rest

Keep a continual eye on what is said about your company online. Getting criticized by an unhappy customer online – in front of the whole world – can quickly become a PR nightmare. Periodically search for your company name online and see what is being said. When necessary join forums and enter into discussion with… Read the rest

As any webmaster that has spent five minutes on an SEO forum will tell you, links are an important factor in search engine rankings. There are a ton of ways that a website can encourage links from other sites with great content, original ideas and social networking. However, if you are only hoping that people… Read the rest

You may not know it, but getting public relations tied in with your promotions is a great way to put your products and information together before the public in a very informative way. Incorporating your PR information into your promotions can be done with these three easy steps:

1. Create a press release that

… Read the rest

If you’ve been avoiding writing press releases to help market your products or services because you’ve heard they have to be a long, drawn out, complicated piece, we’ve got news for you! If you’ve got a proverbial minute, you can write a press release that is informative, concise and a valuable tool to market your… Read the rest